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The GM START program can be a perfect alternative for technician candidates who aren’t a good fit for opportunities presented through Automotive Youth Educational Systems (AYES) and the GM Automotive Service Educational Program (GM ASEP). GM START features over 90 technical and non-technical self-paced courses with testing and scoring features that provide tangible results. Additionally, the progress of participants can be reviewed in the same way as with GM Service Technical College (STC) students.

GM START offers dealers the opportunity to build upon their technician base, allowing learning when it is convenient for them. The main objective of GM START is to help dealers build their business and enhance their customer satisfaction with more experienced and trained personnel.

The GM START curriculum helps aspiring technicians perform basic service repairs and maintnance on customer vehicles. Understanding and experiencing the opportunities that are available to service technicians is also a characteristic of the GM START program. 

Dealer Benefits

By participating in the GM START program, dealers can realize the following benefits:

  • Ability to train the right person to perform the right task
  • A 24/7/365 training website that allows versatile, on-demand training management that includes training paths, training histories, and other features
  • Improved customer satisfaction and loyalty based on more effective dealership personnel performance
  • Ability to enhance the career paths within a dealership Service Department
  • Recruit and retain service technicians by offering fundamental training in automotive technology

Technical and Non-Technical Dealership Personnel Benefits

By participating in the GM START program, dealership personnel can realize the following benefits:

  • Strong focus on training and career development provided by courses in training path
  • Accessible entry-level curriculum that specifies the achievement of key objectives that enable service technicians to repair vehicles and satisfy customers
  • Learn basic automotive skills that are granted Continuing Education Unit (CEU) credits through CASE Certification

2018 GM START Catalog

Courses are available in these 11 categories:
• Fundamentals
• Engine Mechanical
• Engine Controls
• Brakes
• Steering & Suspension 
• Electrical
• Automatic Transmissions
• Manual Driveline
• Diesel
• Non-Technical

Click HERE to download the 2018 GM START Catalog.

Page Last Updated October 5, 2017